If you haven’t checked out the plug-ins from FX Factory, published by Noise Industries, in a while, you are missing some treats.
Noise Industries is headquartered in Boston, Mass, and provides both a development platform and marketing engine for a variety of 3rd-party plug-in developers. FX Factory has been around since FXPlug was added to Final Cut Pro – somewhere around version 5 of Final Cut Pro.
From an editors point-of-view, FX Factory simplifies buying, adding or removing plug-ins (enabling or disabling) with a simple button/checkbox system built into the FX Factory application. Even better, every plug-in comes with a free trial and 30-day money back guarantee.
WHAT IS SUGARFX?
SUGARfx is relatively new plug-in developer using the FX Factory platform.
WHAT IS SWOOSH?
“Swoosh is a completely customizable template developed exclusively for FCP X. Swoosh’s elements are accessible in the Transition, Generator and Title browsers under the SUGARfx Swoosh category, or find them all under the “Swoosh” keyword in the Themes browser.” (SUGARfx website) “They are designed to give a coherent graphic look to any project by including many customizable elements such as Looping Backgrounds, Title Pages, Lower Third Identifier and Transitions.” (SUGARfx User Manual)
Swoosh contains 33 different visual effects, all built around “swooshes.” Here are some examples.
Swooshes can be used as a full-screen background generator.
Or for full-screen or lower-third titles. (Swoosh includes ten different customizable title styles.)
Or to support a foreground image. Many of these elements can be programed to loop. Here, I was able to customize the position and size of the circle and the size and angle of the bar across the middle.
There are also 20 different Swoosh transitions.
Each of these effects has a wide variety of parameter controls that you can use to customize the effect to meet the particular needs of your project, including color, compositing and design.
SUMMARY
One of the cool things about reviewing effects plug-ins is that if you like their look, using them is really easy.
Built on the solid FX Factory platform, Swoosh, from SUGARfx, provides a fascinating array of eye-catching visual effects that can be used stand-alone or in combination with text or other visual elements to bring life and energy to your next Final Cut Pro X project.
Both the FX Factory download and the 30-day trial of Swoosh are free. If you like it, great. If not, uninstalling one or both of these downloads is also easy. Treat yourself to something different and give Swoosh a try.
